You do a market analysis to determine the market demand for your company’s products and services. You have to start from the beginning and know the entire market. You do this by knowing the industry, the competition, and your company’s competitors.
This is the first step in a market investigation. You can either start by reading through existing market research reports and try to figure out what the trends are, or you can do a research study and see what the numbers are. Both are important. An over-simplified market analysis report would simply say, “this market is growing, there’s a lot of demand for our services, and we should be competing with other companies.
We think you should start with the market analysis report, since you’re already starting with a report on what the industry is using.
For the market research you can use the internet and talk to your customers at work. There is a lot of information available on the net regarding how you can get a better idea of what your customers are interested in. The more you talk to your customers, the more you can get a better idea of what their needs are, and what their preferences are.
Once you have a good idea of what your customers want, you can use this information to develop a plan of action to meet their needs. You can create a questionnaire to collect information about what they want from you (what they need), and then you can work on the specific tasks you need to perform to meet their needs. This might include meeting with your customers to work out contract terms, and perhaps even design a solution that meets their needs.
This might sound a little dry, so if you don’t have much experience with it just know that it’s a question that can be very useful in identifying the “market demand.” There are more than a few industries where you can use this data to determine costs and pricing. For example, a company might want to know certain things about its customers so they can use this information to create a customized service proposal.
In short, a survey of a large group of people is really the best way to get a good picture of how people feel about a company or service. Just take a large sample of people and then compare these feelings with company data. The more people you can get to answer questions, the better your results will be.
For example, we conducted a survey of over a thousand people to test our theories about why people liked and didn’t like a particular business. We discovered that people were attracted by the people. They liked the personalities, the colors, and the design of the building, etc. They did not like the people. They didn’t like their names, or the fact that they were there to work.
Some of the research is in the book called “The Age of the Web,” but this movie was probably the most popular movie ever done on the web. We didn’t know that, but it made us think.
We are not trying to prove that our office was the best one, nor are we trying to make a point about how our firm’s services were the most sought after, or best in the business…